Activist investor Starboard Value is urging GoDaddy to take steps to create more value for shareholders, including cost cuts and other operational improvements that will boost profits and lift its stock price. In a letter sent to the Web service provider on Tuesday, Starboard said it was “disappointed with GoDaddy’s operational, financial and pricing performance” over the past 18 months. GoDaddy shares were down 1.5% this year as of the start of Tuesday’s session.